Airfare. Destinations. The cost of that, ahem, gourmet cup of airport coffee. The Peoria International Airport has zero say in any of it, but it’s their job to sell the community on why they should fly PIA. Find out from Jennifer Davis, Manager of Marketing and Public Relations for Peoria International Airport on how they navigate those challenges and, in fact, set a record in 2018.
Please RSVP by Friday, April 12.
Join us on Wednesday, March 20 for our annual Roundtable Discussions featuring three industry experts. Please note this meeting will start at 11:30 a.m. and end at 1 p.m.
Topic 1: The Un-Awkward Networker with Brad Stegall, WEEK-TV
Networking. [Noun] The action or process of interacting with others to exchange information and develop professional or social contacts. Some people thrive, while others dread the very thought. But, no matter if you love it or hate it, we all have times when it’s necessary to network with other professionals. Join Brad Stegall, Multi-Media Specialist at WEEK-TV (and unofficially, an expert at networking!) during this roundtable as he shares tips on how to make the most of networking events. From the way you introduce yourself to how you dress, there are many factors that can make or break a successful networking opportunity. (P.S. We will NOT practice speed networking during this roundtable. You can thank us later.)
Topic 2: The Power of a Thank You with Carol Merna, The Center for the Prevention of Abuse
We are all busy and sometimes we forget the little things. Something as small as a simple Thank You note, or letter can make a long and lasting impact. During this roundtable, learn from Carol Merna, Executive Director of the Center for the Prevention of Abuse, as she presents on how she uses Thank You notes and letters to build relationships with donors, volunteers, legislators, and community members. No matter if you’re in a role at a non-profit organization or the private sector, remembering to say Thank You can leave a far bigger impression than you might realize.
Topic 3: Spot the (2019) PR Trends—Content Marketing & Earned Media with Sara Skolaski, The Spot Coffee
Sara is the owner/founder of The Spot Coffee, a new-ish and local favorite! The Spot has an incredible marketing strategy—be real, be organic. She celebrates her team (even when they leave her), has a huge heart, and is always looking for a Passion Project. Sara has reached the hearts of our community (especially through social and earned media) by working to highlight her rock star employees and working with her competitors. Content marketing and earned media continue to be important trends for PR in 2019. Join Sara for this roundtable as shares with how she #nailsit.
Please RSVP by Friday, March 15.
Company culture is truly the soul of any organization. Join us as Rhonda Bessert, Vice President of Global Human Resources of Maui Jim speaks about their unique company culture and why it is such an integral part to the success of their growing organization.
Lunch is $20 for members and $25 for non-members.
Please RSVPs are now closed.
Stop dreading meetings! Make them more engaging and productive by setting ground rules, using the right kind of meeting for your needs and making sure everyone is clear on—and on board with—decisions. Get tips on these and other meeting must-dos from professional development coach and trainer Susan Reising.
Please RSVP by Friday, January 11.
Banu Hatfield, co-owner of Zion Coffee Co., will join us for our December meeting to share more about her journey of founding a fair trade coffee company, and how communication has played a key role in cultivating a strong brand. From social media to customer service and community engagement, be ready to dive into the strategy that makes Zion Coffee a well-loved local business.
Please RSVP by Friday, December 7.
You have this great idea, but how do you solidify the partnerships to make it happen? Chris Setti and Tory Dahlhoff will join us for our November meeting to share how they develop partnerships and consensus for initiatives and projects, including the recent launch of the Shop Local 365 campaign.
Please RSVP by Friday, November 9.
The news release, time and the human touch.
In the noisy world of 2018, it can feel difficult to get your organization noticed. Greg Batton, a 30-year veteran broadcaster and current Co-host of The Greg and Dan Show on WMBD Radio, will join us for our October meeting to share insight into the world of PR and radio. After thousands of interviews, Greg has a solid understanding of what it takes to get attention for your organization or event, including one simple concept that Greg believes is the most overlooked in the PR world.
Registration for this event is now closed.
Influencer Marketing has taken social media by storm. Join us as Amanda Anderson, Marketing Communications Manager of Bump Boxes, shares how their influencer program that has helped launch this local business for success.
Please RSVP by Friday, September 14
Please note: Lunch purchases are non-refundable. If you RSVP you are responsible for the cost, regardless of attendance